Cady McClain Kicks Off Communication Careers Week | Webster University

Cady McClain Kicks Off Communication Careers Week

ST. LOUIS (November 3, 2017) – The School of Communications, Webster University Communication Careers Week kicks off with special guest speaker Cady McClain. She is an Emmy award-winning actress, director, producer, and author. She will present “The Power of Audience Building Through Crowdfunding in the Digital Age.”

Cady McClain director head shotAs media programming is distributed digitally, power is shifting toward media producers who can deliver their own audiences. McClain shares how she was able to raise $60 thousand in two months using over 600 unique contributions for her documentary film Seeing is Believing: Women Direct.

This is McClain's first visit to St. Louis, although not the first time she'll be addressing college students. She's been doing that throughout her career. Through her presentation, she focuses on "how to get a conversation going about the topic of your film before you even make it."

Cady McClain believes, "including the audience from the very start of your idea is a way to build an audience for your film. That audience will literally CARRY you from inception, through production, and into distribution. It’s the future for independent filmmakers, and I want to strongly encourage this entrepreneurial pathway for those looking to take full responsibility for their career."

This event is open to students of all disciplines, alumni, faculty, staff, and the interested public. It takes place Monday, Nov. 6 from 5:30 to 7 p.m. in the Emerson Library Conference Room at 101 Edgar Road, St. Louis, Mo 63119 on the campus of Webster University.

McClain's new documentary, Seeing is Believing: Women Direct, a film on female film directors, that takes the audience "on a journey with these women as their unique journeys unfolded," McClain said. It screens in the Saint Louis International Film Festival Sunday, Nov. 5, 7:15, at Plaza Frontenac Cinema. 

About the School of Communications

The School of Communications at Webster University prepares students to excel as skilled professionals in the global field of communications. We provide theory and practice in media courses framed within a liberal arts-based curriculum, augmented by personalized mentorship, and professional development opportunities. Sixteen distinct majors are available at the undergraduate level as well as six master’s degrees in diverse fields of communications. We offer BA and MA programs on the Webster campuses in Geneva, Vienna, Leiden, Thailand, and Ghana, as well as in Saint Louis and online.

About Webster University
With its home campus in St. Louis, Missouri, USA, Webster University ( comprises an action-oriented global network of faculty, staff, students and alumni who forge powerful bonds with each other and with their communities around the globe. Founded in 1915, Webster is a private non-profit university with more than 17,000 students studying at campus locations in North America, Europe, Asia and Africa and in a robust learning environment online. The university is committed to delivering high-quality learning experiences that transform students for global citizenship and individual excellence.