Enhace Your Career Prospects: Attend Media Academy This Week

Executives from some of the largest media companies in the United States will be on campus for the second annual School of Communications Media Academy April 5 and April 6.

On Wednesday, April 5, executives from E.W. Scripps Company, Coolfire Studios and SmithGeiger, LLC will take part in in a panel discussion about the state of media today. It will start at 2 p.m. CDT in Winifred Moore Auditorium and will be streamed live at webster.edu/live. All members of the Webster community are invited to attend.

It will be followed by a networking reception from 3:30 to 4:30 p.m. in Webster Groves room 135 next door to the auditorium. Students and alumni who have not yet registered for Thursday’s workshops will have an opportunity to do so.

Thursday, April 6 Workshop Topics and Presenters Include:

  • Big Data, The Trade-Off Between Personalization and Privacy; Seth Geiger, President, SmithGeiger, LLC
  • Ethics and Trust in a Fake News World; Chip Mahaney, News Director, WCPO, Cincinnati, E.W. Scripps Company
  • DNA of a Leader: Modern Media Management Must-Haves; Chris Archer, Executive VP, Media Strategies, SmithGeiger, LLC
  • From Concept to Screen: How an Idea Becomes a Reality TV Show; Jeff Keane, Founder/CEO; Steve Luebbert, VP Development, Coolfire Studios
  • Will Fake News Rants Ruin Real News Reporting? The Urgent Fight to Keep the Public's Trust; John Culliton, Senior VP, News Strategy, SmithGeiger, LLC
  • The Future of Local Media Marketing: #content; Randy Thurman, Creative Services Director, KSHB, Kansas City, E.W. Scripps Company
  • Turn Your Phone Into a Super Snackable Machine; Andrew Finlayson, Senior VP, Digital Strategies, SmithGeiger, LLC

Contact Judy Connolly at judithconnolly93@webster.edu or at 314-246-5935 to register. See webster.edu/mediaacademy for full details and workshop times.  

Thursday’s workshops run from 9 a.m. to 1 p.m. At 1:30 p.m. s

Students will be exhibiting their work and the School of Communications will be hosting a concluding networking reception. All scheduled events are exceptional opportunities to meet and interact with industry executives. Please take advantage of this time to learn and to make one-on one contacts with media executives. Enhance your career prospects.

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