Program Description
Students of media literacy apply critical thinking skills in analyzing the source of much of our information: the media. The emphasis in media literacy consists of the following areas of study: an awareness of the impact of the media on the individual and society; an understanding of the process of mass communication; the development of critical approaches with which to analyze and discuss media messages; an awareness of media content as a "text" that provides insight into our contemporary culture and ourselves; an awareness of the depiction of diverse groups within a culture by the media; and the cultivation of an enhanced enjoyment, understanding, and appreciation of media content.
Learning Outcomes
Successful graduates of this program will be able to:
- demonstrate comprehension and knowledge of basic media literacy concepts;
- use industry-standard terms and concepts in communicating media literacy ideas;
- apply media literacy concepts to a variety of media;
- express media literacy concepts and develop arguments in writing;
- conduct original media literacy research
- analyze and synthesize media literacy concepts;
- evaluate application of media literacy concepts.
Portfolio Review Course Requirements
| EPMD 1000 Introduction to Media Production | 3 hours |
| MEDC 1010 Introduction to Mass Communications | 3 hours |
| MEDC 1630 Media Literacy | 3 hours |
| MEDC 2630 Studies in Media Literacy | 3 hours |
| MEDC 3190 Introduction to Media Research | 3 hours |
Degree Requirements
54 required credit hours
36 general education credit hours
41 elective credit hours
| EPMD 1000 Introduction to Media Production | 3 hours |
| MEDC 1010 Introduction to Mass Communications | 3 hours |
| MEDC 1050 Introduction to Media Writing | 3 hours |
| MEDC 1630 Media Literacy | 3 hours |
| MEDC 2200 Ethics in the Media | 3 hours |
| MEDC 2630 Studies in Media Literacy | 3 hours |
| MEDC 2800 Cultural Diversity in the Media | 3 hours |
| MEDC 3190 Introduction to Media Research | 3 hours |
| MEDC 3900 Topics in Media Literacy | 3 hours |
| MEDC 4100 The Law and the Media | 3 hours |
| MEDC 4110 Digital Media Culture | 3 hours |
| MEDC 4190 Media Research Methodologies | 3 hours |
| MEDC 4620 Senior Overview* or MEDC 4950 Professional Media Practicum |
3 hours 3-8 hours |
| MEDC 4850 Seminar in Media Studies | 3 hours |
| *Capstone Course |
A minimum of 12 credit hours must be chosen from the following:
| MEDC 1500 Applied Media Aesthetics | 3 hours |
| VIDE 1810 Video I | 3 hours |
| SPCM 2600 Nonverbal Approaches to the Media | 3 hours |
| MEDC 3260 International Communications | 3 hours |
| MEDC 4500 Political Communications | 3 hours |
| MEDC 3850 Television: A Critical Study | 3 hours |
| MEDC 3900 Topics in Media Literacy | 3 hours |
| MEDC 4220 Genre Studies | 3 hours |
| MEDC 4440 Patterns of Media Ownership | 3 hours |
| JOUR 4500 Media Criticism for Publication | 3 hours |
| MEDC 4950 Professional Media Practicum | 3 hours |














470 East Lockwood Avenue