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Advertising and Marketing Communications


2021-2022 UNDERGRADUATE STUDIES CATALOG

Effective 1 June 2021 through 31 May 2022

Please see the Undergraduate Catalog Archives for PDF versions of past catalogs.

Minor
18 Credit Hours

This program is offered by the School of Communications/Communications and Journalism Department and is only available at the St. Louis home campus.

For information on the general requirements for a minor, see Minor under the Academic Policies and Information section of this catalog.

Students may have a major and a minor within the same department in the School of Communications; they may not major and minor within the same subject matter area.

Required Courses

  • MDST 1050 Media Writing (3 hours)
  • MNGT 3510 Management of Integrated Marketing Communications (3 hours)
  • Additional credit hours of ADVT (12 hours)

Students planning to minor in this area should see their advisor in advertising and marketing communications to help plan their specific programs.